OBJECTIVE
Develop a design for a premium sparkling wine by Purcari Group.
Cuvée de Purcari Adamant Edition is the first extra brut in the portfolio of Purcari Group, one of the leading premium wine producers in Central and Eastern Europe.
SOLUTION
The concept behind Cuvée de Purcari Adamant Edition is an intuitive connection with the energy of the Universe. This premium sparkling wine travels a long journey before reaching the tables of the most discerning connoisseurs.
A dark label with a deep, cosmic hue, where stellar orbits intertwine, is crowned with a genuine Swarovski crystal. The noble dark capsule is finished with a signature phrase from the winemaker.
The visual design of the label and gift box evokes the shimmering light of stars in the night sky, further enhancing the otherworldly atmosphere created by this exceptional sparkling wine.