For a European cuisine restaurant located in the central part of Chișinău, the studio developed the name, logo, and brand identity. The restaurant is situated in the basement of the Regency Hotel, and this location largely inspired its name. Umbra Restaurant is, in a sense, in the shadows—away from the city noise, yet geographically at the very heart of the capital’s events. The logo and brand style play on unconventional interior design solutions, namely asynchronous vertical lines that emphasize the venue’s internal architecture. The studio integrated these elements into the brand’s logo and also used them as patterns in the design of identity elements.



