Alexandra Meredith Paintelry is a new project at the intersection of painting and luxury goods. The author of the project is the artist Alexandra Meredith, who creates paintings in an original author’s manner, based on which no less original jewelry is created. The studio developed the name of the project, the word Paintelry – a neologism from “paint” and “jewelry” . A logo was created that resembles a bracelet with a texture in the style of the artist’s paintings, as well as related corporate identity elements.